Spivi Denmark
We don't just distribute brands. We build them.
An open, data-driven platform across on-trade, off-trade, events and e-commerce. Built for the long term.
At a glance
Spivi Denmark at a glance.
shops
Full off-trade coverage, with 154 prime accounts.
on-trade venues
In three tiers, visited monthly at the top.
sales and marketing team
Covering all of Denmark.
brands
In 10 categories, from gin to premium beer.
operating partner
Gen Z members, 18+
In our partner network of venues and events.
How we operate
One local commercial organisation.
Spivi is not only a distributor. In Denmark we work every channel where a brand meets its consumer.
On-trade
Bars, restaurants and hotels in three tiers, with back-bar and menu placement.
Off-trade
Our own KAMs own the prime accounts. A national sales team covers all of Denmark.
Events & fairs
Festivals, company events and launches, where a brand is tried for the first time.
Marketing & activation
Brand plans, activation and social, run by a local marketing team.
Data / digital
Visits, placements and depletions are logged, so decisions rest on data.
E-commerce
Our own webshop for Danish consumers. Opening soon.
Only in Denmark
From the first serve to the repeat purchase.
Partner venues, events, our own key account team and our own shop take a brand all the way to the consumer.
Partner venues
Bars and clubs across Denmark, where activations are tested, proven and scaled.
Events
Festivals and company events, where a brand is tried for the first time.
Prime accounts
Our own KAMs look after 154 prime accounts in the off-trade.
E-commerce
Our own webshop for Danish consumers is on its way.
Our reach
Where we are in Denmark.
Aarhus
Headquarters.
Copenhagen
Headquarters.
National sales and marketing team
Covering all of Denmark.
Our portfolio
The brands we represent in Denmark.
26 brands in 10 categories, and from 1 January 2027 the Fratelli Branca portfolio.
Fratelli BrancaFernet-Branca · Antica Formula · Carpano · Borghetti. From 1 January 2027
Tito'sHandmade Vodka. Texas
Four PillarsGin. Yarra Valley
PalliniLimoncello. Rome
MundoTequila
AviationAmerican Gin
De KuyperLiqueurs for cocktails
I AMVodka and wine
JaranaTequilaThe Spivi advantage
Any distributor can move product. Spivi builds consumer demand.
One Nordic unit, with a local company and a local team in every market.
Distribution
Import, warehousing and delivery, with Skanlog as our Nordic logistics partner.
Brand building
A plan for every brand, carried by a local team.
On-trade
Where the taste begins and the brand is chosen.
Off-trade
Where the volume follows: the shelf, or the monopoly.
Events
Where a brand is tried for the first time.
Consumer activation
From the first serve to the repeat purchase.
Data
We measure what we move.
Partner network
Partner venues and events: where we test, prove and scale.
Local proof
New family member.
Fratelli Branca
Distributor of the Fratelli Branca portfolio in Denmark from 1 January 2027.
Our team
The team in Denmark.
Country Manager
Spivi Denmark.
Coordinator
On-trade
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Sales Manager
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Sales Rep
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Sales Rep
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Sales Rep
Off-trade
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KAM Jylland
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KAM Sjælland
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National sales team
Covering all of Denmark.
Marketing
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Brand Manager
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SoMe Manager
E-commerce
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Web Shop Manager
Shop
Our webshop opens soon.
Soon you can buy direct from us, with delivery throughout Denmark. Sign up below and be the first to know.
Contact
Talk to Spivi Denmark.
Brand partnerships
For brand owners looking for a Nordic partner.
Write to usCustomers
Bars, restaurants, retailers and wholesalers.
Write to usGeneral enquiries
Write to usCareers
Write to usSpivi Danmark ApS
CVR 38832921 · Skindergade 7, 1159 København K.